Networking Dinner #006 — Agency Life: Challenges, Communication, Trust (Varna)
August 27 @ 19:00 – 22:30 EEST
About this dinner
Join Women in Marketing – Bulgaria for our sixth community networking dinner — an intimate evening in Varna built around honest conversation about agency life. Over dinner we’ll dig into the realities of building and working in agencies: the everyday challenges, how we communicate through them, and how trust is earned and kept — between teams, clients, and partners.
Topic of the evening: Agency Life — Challenges, Communication, Trust.
✅ Speakers and venue confirmed. Two Varna-based marketing leaders join us at The Social Teahouse. Seats are strictly limited to 20, so we recommend securing your ticket early.
Event details:
- Date: Thursday, 27 August 2026
- Time: 19:00 – 22:30 (Sofia)
- City: Varna
- Venue: The Social Teahouse
- Speakers: Dimi Ilieva & Mariyana Nenova
- Seats: Limited to 20
- Included: A three-course dinner with appetisers, plus wine & soft drinks — all covered by your ticket
- Who it’s for: agency reps, freelancers, self-employed marketers
Meet the speakers
Fractional CMO & Executive Coach · Business Coaches Ltd.
“From Vendor to Trusted Advisor: How Agencies Earn a Seat at the Strategy Table”
Clients say they want strategic partners, yet too often agencies are treated as vendors — briefed late and judged on deliverables. Drawing on 20+ years leading in-house teams and managing agencies across markets, Dimi shares the trust-building behaviours that turn a supplier into an advisor, how to navigate hard conversations, and how to speak the language of business outcomes.
The takeaway: the most valuable agencies are the ones clients invite into the room before the brief is even written.
Founder · AD VISION
“Winning Clients Over: The Soft Skills That Save Deals”
Campaigns are rarely why a client leaves — how you handle the difficult conversations usually is. Mariyana built her agency, AD VISION, from the ground up, and shares three real stories from the front line: naming your value before a competitor repackages it, holding the line calmly when your expertise is questioned, and turning your own mistake into the moment a client trusts you most — each with practical questions to ask yourself.
The takeaway: deals aren’t saved by a better campaign, but by a clear name for the work, a calm “no”, and one piece of empathy at the right moment.
The venue: The Social Teahouse
We’re hosting this dinner at The Social Teahouse in Varna — and the choice is deliberate. The Social Teahouse is a social enterprise built on a simple, powerful idea: “We don’t hire people to make tea. We make tea to hire people.” The teahouse is a first workplace for young people who grew up in Bulgaria’s state-care system — and especially young women — helping them build professional skills, confidence, and a path to an independent, dignified life through employment and mentorship.
That mission sits close to our own. Women in Marketing – Bulgaria exists to support, empower, and connect women through community and mentorship — so a dinner about how we grow professionally belongs in a place doing exactly that for young women who need it most. Any funds remaining from this dinner will be donated to The Social Teahouse to support their work.
🍽️ The menu. We’ll enjoy a three-course set menu with appetisers, wine and soft drinks — all covered by your ticket. Nearer the date, ticket-holders will receive a short form to choose from the menu options so everything is ready for you on the night.
Our networking dinner sponsor
★ Networking Dinner Sponsor
Online Marketing Experts · Franchise Growth & Multi-Location Expansion
Local Fame is an award-winning global digital marketing agency specializing in franchise growth and multi-location brand expansion. Founded in 2014, it has grown from a team of 3 into more than 50 experts across Europe, the US, and Australia, supporting brands in over 50 countries.
Led by Founder & CEO Dani Peleva — a best-selling author and franchise marketing expert with 12+ years of experience — Local Fame combines performance-driven organic, local, and AI-enhanced search, paid advertising, and marketing automation to help franchisors recruit franchisees, drive local lead generation, and scale across thousands of locations worldwide.
Our community partner
🤝 Community Partner — Women in Marketing – Bulgaria
Modern, Development-Oriented Banking
ProCredit Bank is a modern, secure, and fast-growing German development-oriented bank, part of the international ProCredit Group. Built on transparency and honesty, its experts understand the real needs of both households and businesses, helping customers make informed financial decisions through clear, straightforward communication.
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