Vyara Stefcheva is the CEO & Co-Founder of Zahara Consult, a Sofia-based marketing and SEO agency working with startups, SMBs, and global brands. She lectures on SEO Copywriting (incl. AI) at SoftUni Digital and teaches at Finance Academy, and has spoken at industry events across Web3, fintech, and digital marketing. Vyara also creates educational content on YouTube/Instagram, where she experiments with short-form formats and “algorithm-friendly” storytelling. She’s been highlighted locally as a young marketing leader, including a 2024 Forbes Bulgaria “30 Under 30” nomination.
English (UK) 
Български