Svetla Mihaylova
Freelance MarTech Consultant | Marketing Manager at Tieto
Tieto Tech Consulting
About Svetla Mihaylova
Svetla has been in marketing for over 10 years, and if there’s one thing she’s learned, it’s this: most teams don’t need more ideas – they need better systems.
From leading global teams to launching programs reaching millions, she has worked across B2B and B2C and worn nearly every marketing hat. That breadth lets her cut through complexity, understand a team’s real challenges, and build systems that actually work for their customers.
For the past 7 years she has focused on strategy, CRM, automations, and AI integration – helping teams spend more time being creative and less time stuck in manual work.
Alongside her full-time role, Svetla takes on select consulting projects, mentors marketers, and speaks about whatever marketing problem has her attention at the moment.
English (UK) 
Български