Iva Jovanovic
Conference Organiser, SEO Specialist & Content Creator
HeapCon, Belgrade SEO Conference, Heapspace + more
About Iva Jovanovic
Iva Jovanovic is an experienced Content Marketing Specialist, SEO consultant, and the organizer of the Belgrade SEO Conference and Heapcon. She specializes in SEO and content creation for websites and social media, but also works on Technical SEO and web development.
Her expertise in content transformation comes from years of turning underperforming, outdated, or fragmented content into high-impact assets, while also creating fresh, high-performing content. She develops content strategies that focus on search intent and user experience, turning ideas into pages that rank and convert. By working across platforms like WordPress, Webflow, Wix, and Duda, she optimizes on-page elements, restructures site hierarchies, and repurposes outdated or underperforming assets into new blog posts, landing pages, guides, and social content that drive consistent traffic and engagement.
Based in Belgrade, Serbia, Iva is passionate about traveling, attending conferences in both SEO and the wider IT space, swimming, and is a dedicated animal lover.
English (UK) 
Български