Description
Mentorship Programme Sponsorship — €1,800
Position your brand as a champion of women’s professional development by powering a structured 12-week mentorship programme that directly shapes careers in marketing.
The programme at a glance
| Participants | 10 mentor-mentee couples (20 women from our community) |
| Duration | 12 weeks |
| Structure | Weekly 30-minute 1:1 sessions between each pair |
| Support | Dedicated programme coordinator with weekly Slack check-ins |
| Training | Onboarding workshops for mentors and mentees, goal-setting frameworks, progress tracking templates, mentor guidebook |
| Slack channels | 2 dedicated channels — one for mentors, one for mentees |
| Closing event | Exclusive networking dinner where all couples present their achievements |
| Frequency | 1 cycle per year |
What your sponsorship includes
| Benefit | Details |
|---|---|
| “Powered by” branding | Your company name associated with the programme across all materials (e.g. “The WiM-BG Mentorship Programme, powered by [Your Brand]”) |
| Branding on all programme materials | Logo on onboarding decks, guidelines, templates, and monthly progress documents |
| Slack channel presence | Your brand featured in both dedicated mentorship Slack channels throughout the 12 weeks |
| Closing dinner branding | Branded materials, a presentation slot, and logo placement at the exclusive closing networking dinner |
| Newsletter mentions | Featured in all mentorship-related newsletter communications to 350+ subscribers (65%+ open rate) |
| Social media promotion | Promotion at programme launch, during the programme, and at closing across LinkedIn (1,111 followers), Facebook, and Instagram |
| Website feature | Dedicated mention and backlink on the mentorship programme page |
| Tickets to closing dinner | Seats for your team representatives at the closing networking dinner alongside all mentors and mentees |
| Co-branded content | Opportunity to co-create a blog post or case study about the programme and its impact, published on our website |
| Talent pipeline access | Promote open roles to 20 actively-developing marketing professionals via Slack and at the closing dinner |
| Post-programme report | Summary of programme outcomes, participant feedback, and brand exposure metrics |
| Founder’s appreciation post | A personal endorsement from Lazarina Stoy’s LinkedIn (10K+ followers) |
What your €1,800 enables
Mentorship programme sponsorship covers two core costs: the programme coordinator fee (the person who runs onboarding workshops, conducts weekly check-ins, manages couple matching, and reviews progress throughout the 12 weeks) and the closing networking dinner (venue, catering, and event production). Without a sponsor, this programme cannot run.
Why sponsor the Mentorship Programme?
This is unlike any other sponsorship we offer. Your brand isn’t associated with a single evening or afternoon — it’s woven into 12 weeks of meaningful, career-changing work. Twenty women will go through this programme knowing your company made it possible.
Mentors and mentees are among the most engaged, ambitious members of our community — mid-career professionals, team leads, freelancers building their practice, and rising marketers looking to level up. They’re exactly the kind of people you want to know your brand.
The closing dinner — where each pair presents what they worked on and what they achieved — is one of the most powerful community moments we create. Your brand is at the heart of it.
And because we document the programme’s impact through a blog post and social content, your sponsorship continues to tell a story well beyond the 12 weeks.
Ready to sponsor? Purchase this sponsorship directly on our website. During checkout, use the customer notes field to share any details about your company or how you’d like to be involved. Alternatively, complete your purchase and we’ll reach out within 2–3 working days to coordinate everything. Questions? Drop us a note at team@womeninmarketing.bg ✨
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