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DTSTART;TZID=Europe/Sofia:20260618T190000
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DTSTAMP:20260408T094047
CREATED:20260120T180518Z
LAST-MODIFIED:20260120T182913Z
UID:2262-1781809200-1781812800@www.womeninmarketing.bg
SUMMARY:Community Workshop #6: Everything you need to know about synthetic personas for video SEO
DESCRIPTION:Session Description\n\n\n\nThe overflow of AI avatars shows the evolution of video marketing\, but does it actually bring sales?Almost everywhere you can see an advertisement for different tools that will give you the “best AI avatar.” The solution is not particularly in the tool\, but in the rules we should follow when we try to create something that the human brain won’t discard\, just because of the uncanny valley effect.Learn how to train your AI Avatar to be the best digital version of you!Core message:What tools can we use to create believable avatars\, and how?Where is it appropriate for AI-generated content (The ethics of it)?Key takeaways for the audience:While using AI can ease our jobs\, the implications show that human experience will seek to verify reality.How can you work with AI and try to bypass the uncanny valley effect\, or at least try to?Perfect audience:– Business owners using video for growth– Marketers working with AI tools– Video SEO specialists focused on long-term visibility and credibility \n\n\n\nAbout the Speaker\n\n\n\nLarisa is a YouTube SEO consultant with over 8 years of hands-on experience and a background in Psychology. Through Avenara\, her boutique consultancy focused on video SEO\, she helps creators\, marketers\, and businesses improve both the visibility and real-world performance of their video content.Her work sits at the intersection of technical strategy and human behavior—because algorithms don’t watch videos\, people do. Her approach combines data-driven YouTube optimization with a deep understanding of how audiences think\, decide\, and engage. This perspective shapes everything she does\, from channel strategy and content structure to long-term growth planning.Larisa is also developing part of a course on “AI-powered\, Authentic and Scalable YouTube SEO”\, exploring how AI can support research\, repurposing\, and workflow efficiency without stripping content of its human voice or credibility.Beyond client work\, she regularly speaks and writes about the future of content and video strategy.Background highlights:Bachelor’s degree in PsychologyLed YouTube strategy for national TV networks and international brandsFormer Project Owner of international conferences and educational programs (SERP Conf)
URL:https://www.womeninmarketing.bg/event/community-workshop-6-everything-you-need-to-know-about-synthetic-personas-for-video-seo/
CATEGORIES:Community Workshop
ATTACH;FMTTYPE=image/png:https://www.womeninmarketing.bg/wp-content/uploads/2026/01/Larisa-Ivanova.png
ORGANIZER;CN="Women in Marketing - Bulgaria":MAILTO:team@womeninmarketing.bg
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