BEGIN:VCALENDAR VERSION:2.0 PRODID:-//womeninmarketing.bg - ECPv6.15.13.1//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-WR-CALNAME:womeninmarketing.bg X-ORIGINAL-URL:https://www.womeninmarketing.bg X-WR-CALDESC:Events for womeninmarketing.bg REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:Europe/Sofia BEGIN:DAYLIGHT TZOFFSETFROM:+0200 TZOFFSETTO:+0300 TZNAME:EEST DTSTART:20230326T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0300 TZOFFSETTO:+0200 TZNAME:EET DTSTART:20231029T010000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:+0200 TZOFFSETTO:+0300 TZNAME:EEST DTSTART:20240331T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0300 TZOFFSETTO:+0200 TZNAME:EET DTSTART:20241027T010000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:+0200 TZOFFSETTO:+0300 TZNAME:EEST DTSTART:20250330T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0300 TZOFFSETTO:+0200 TZNAME:EET DTSTART:20251026T010000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=Europe/Sofia:20241027T090000 DTEND;TZID=Europe/Sofia:20241027T130000 DTSTAMP:20260410T144435 CREATED:20240815T183402Z LAST-MODIFIED:20241029T125020Z UID:643-1730019600-1730034000@www.womeninmarketing.bg SUMMARY:WiM-BG Team Community Run at Morning Run 2024 DESCRIPTION:This weekend\, our little community running club participated in EGT Morning Run to support the cause of SOS Children’s Villages International for “Sport and health for children and youth in SOS care”.4 of us ladies (and one very athletic pup 🐕 ) formed team ‘Women in Marketing – Bulgaria’ and competed in the 5K race. 🏃‍♀️ \n\n\n\nAbout the event\n\n\n\nEGT Morning Run is a park run in Borisova Garden in Sofia\, where participants can choose between three distances – 5\, 10\, and 20 km (1\, 2\, and 4 laps of the course). The course is a 5-kilometer loop. \n\n\n\nThe 13th edition of the initiative will took place on October 27th (Sunday) at 9 AM. \n\n\n\nWomen in Marketing – Bulgaria will participate as a team! 🎉 \n\n\n\nHow it went URL:https://www.womeninmarketing.bg/event/team-community-run-at-morning-run-2024/ CATEGORIES:Casual Networking ATTACH;FMTTYPE=image/png:https://www.womeninmarketing.bg/wp-content/uploads/2024/08/Event-banners-3.png ORGANIZER;CN="Women in Marketing - Bulgaria":MAILTO:team@womeninmarketing.bg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Sofia:20241002T100000 DTEND;TZID=Europe/Sofia:20241004T190000 DTSTAMP:20260410T144435 CREATED:20240815T182320Z LAST-MODIFIED:20241007T121215Z UID:628-1727863200-1728068400@www.womeninmarketing.bg SUMMARY:Community Attendance at BrightonSEO October 2024 DESCRIPTION:Our community attended BrightonSEO on the 3rd and 4th of October as a Community Partner! WiM-BG Community members\, enjoyed a 10% discount on all tickets for the conference and training\, and five community members were be able to attend the two-day conference for free! \n\n\n\n\n\n\n\nWhat the WiM-BG <> brightonSEO community partnership means\n\n\n\n\n\n\n\n👉🏻 Community members can enjoy a 10% discount on ticket purchases. \n\n\n\n👉🏻 5 community members received the opportunity to attend the conference for free \n\n\n\nBut this is so much more than that! Here’s what participating in the conference really means for the women that attended. \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nAbout the conference\n\n\n\nbrightonSEO October 2024 is a two-day search marketing conference and series of training courses held\, not surprisingly\, in Brighton. It takes place twice a year and brings together some of the best speakers in the world of search\, and definitely the best crowd. The conference will be held at the Brighton Centre and the training at a number of nearby locations. The conference will be on the 3rd-4th October. Registration for brightonSEO 3rd-4th opens at 8.30am\, first talks begin at 9.30am and end by 6pm. \n\n\n\nWe created a ton of memories together\n\n\n\nFrom attending a ton of lectures together\, to enjoying some quality lunches\, and even meeting fellow Bulgarian women to introduce to our wonderful community – BrightonSEO was an experience to remember! \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nCommunity participation\n\n\n\nThe Women in Marketing – Bulgaria community Founder\, Lazarina Stoy participated as a lecturer at the conference\, leading two sessions: \n\n\n\n👉🏻A masterclass in Machine Learning for SEOs \n\n\n\n👉🏻A talk on Content Audit Automation with the help of machine learning APIs URL:https://www.womeninmarketing.bg/event/community-attendance-at-brightonseo-october-2024/ LOCATION:The Brighton Centre\, Kings Rd\, Brighton and Hove\, Brighton\, BN1 2GR\, United Kingdom CATEGORIES:Casual Networking ATTACH;FMTTYPE=image/png:https://www.womeninmarketing.bg/wp-content/uploads/2024/08/Event-banners-3-1.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Sofia:20240926T190000 DTEND;TZID=Europe/Sofia:20240926T230000 DTSTAMP:20260410T144435 CREATED:20240815T174407Z LAST-MODIFIED:20250808T180840Z UID:592-1727377200-1727391600@www.womeninmarketing.bg SUMMARY:Plovdiv Networking Dinner #002: Freelance vs. Employed DESCRIPTION:In September\, Women in Marketing – Bulgaria hosted our very first in-person event in Plovdiv – a networking dinner at Smokini restaudant. The dinner took place on the 26th of September (Thu) from 19:00 to 23:00.  \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nSpeakers and Lectures\n\n\n\nWe heard from two incredible speakers – Мila Chervenkova and Roberta Tihomirova. \n\n\n\n\n \n\n \n \n\n \n \n \n \n Roberta Tihomirova \n \n\n \n Head of Marketing\, Eleven Ventures \n \n \n \n \n \n \n\n \n \n \n \n Mila Chervenkova \n \n\n \n SEO & Affiliate Marketer\, The Slowpreneur \n \n \n \n \n \n \n\n \n\n\n\nThe topic of the sessions was FREELANCE vs EMPLOYED – the two most popular career paths in marketing\, explored through the lens of experience\, with lessons learned\, benefits and limitations of each. \n\n\n\n Plovdiv Networking Dinner #1 Program 20:0020:30The freedom of being employed20:00 – 20:30 (30 min)Plovdiv Networking Dinner #1 ProgramThis session will explore the critical career choices we make and the importance of gaining experience before starting your own venture. We’ll discuss the value of testing and experimenting in your job to discover your true self\, which can lay the foundation for building your own business in the future. Session Structure: \n\n \n Roberta Tihomirova \n \n \n Head of Marketing\, Eleven Ventures \n \n \n The life of a freelancer and solo entrepreneur20:30 – 21:00 (30 min)Plovdiv Networking Dinner #1 ProgramIn this session\, I will briefly summarize my career journey and the reasons behind my decision to leave a “secure” corporate job. I’ll share the challenges and lessons learned from finding clients and setting up premium pricing for consulting projects. We’ll also delve into the insights gained from working remotely and the advantages of freelance […] \n\n \n Mila Chervenkova \n \n \n SEO & Affiliate Marketer\, The Slowpreneur \n \n \n \n\n\n\nRoberta’s Lecture\n\n\n\nRoberta kicked us off by talking about her experience on being employed\, yet still finding time to pursue her passions and experimentation in the workplace. \n\n\n\n\n\n\n\n\n\nHere’s what the attendees shared about Roberta’s lecture: \n\n\n\nRoberta’ was also’s lecture was great\, I could relate very well to her experience\, and she spoke very well and objectively about teamwork. \n\n\n\nAnother attendee shared: \n\n\n\nIt’s amazing to meet people like Roberta\, because we share the same views – not everyone can be a freelancer. \n\n\n\nMila’s Lecture\n\n\n\nMila then took the stage to discuss the contrast of her career path\, including when\, how\, and why she decided this was her ultimate career path and why she never looked back. \n\n\n\n\n\n\n\n\n\nHere’s what people had to say about Mila’s lecture: \n\n\n\nMila is a very special woman who didn’t just impress me! The ability to energize people\, motivate them\, and ignite their passion is a great skill\, and she masters it very well. \n\n\n\nAnother woman shared: \n\n\n\nMila gives the impression of someone who has achieved balance within herself\, with a very firm stance on her life and who shapes her life choices according to this stance without hesitation. She captivates her audience precisely with this determination. She presented us with well-argued choices\, as well as steps on how we could achieve our own independence. \n\n\n\nIncredible cuisine and experience\n\n\n\nSmokini\, located in Plovdiv\, offered a unique ambiance with its blend of industrial and vintage design. \n\n\n\nThe menu featured a rich mix of Bulgarian specialties and international dishes\, using fresh\, local ingredients. Smokini will highlight creativity with seasonal updates and innovative techniques. \n\n\n\nThe purchased access to the networking dinner\, also included a three course meal\, plus appetisers\, and drinks. \n\n\n\n\n\n\n\n\n\n\n\n\n\nTicket Information\n\n\n\n\n\n\n\n\n\n\nNetworking Dinner Ticket\, Plovdiv – September\n\n\n\n\n 89\,00 € – 129\,00 €Price range: 89\,00 € through 129\,00 €\n \n\nBuy a ticket to our very first networking dinner in Plovdiv that will take place in September in the contemporary bar and restaurant – Smokini. Speakers will be announced soon. \n\n\n\n \n \n \n \n Ticket Type\n \n Choose an optionRegular TicketRegular Ticket plus donation to the communityScholarship TicketClear \n \n \n \n \n \n \n \n \n \n Networking Dinner Ticket\, Plovdiv – September quantity\n \n \n\n Add to basket\n\n \n \n \n \n\n \n \n \n\n\n\n\n\n\n SKU:\n \n \n \n\nCategory: Event Tickets\n\nTags: Networking Dinner Tickets URL:https://www.womeninmarketing.bg/event/plovdiv-networking-dinner-freelance-vs-employed/ LOCATION:Smokini Restaurant (Plovdiv)\, Otets Paisiy 12 Street\, Plovdiv\, Plovdiv\, 4000\, Bulgaria CATEGORIES:Networking Dinner ATTACH;FMTTYPE=image/png:https://www.womeninmarketing.bg/wp-content/uploads/2024/08/Event-banners-6.png ORGANIZER;CN="Women in Marketing - Bulgaria":MAILTO:team@womeninmarketing.bg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Sofia:20240823T200000 DTEND;TZID=Europe/Sofia:20240823T230000 DTSTAMP:20260410T144435 CREATED:20240815T175937Z LAST-MODIFIED:20240824T085204Z UID:610-1724443200-1724454000@www.womeninmarketing.bg SUMMARY:Community Dinner in Varna DESCRIPTION:We had a relaxed evening of networking with fellow women in marketing in the sea capital\, Varna! This event was all about connecting and sharing experiences in a casual setting—no lectures\, no formal program\, just great conversations. \n\n\n\n \n\n\n\nWe had the opportunity to meet each other as local professional women in marketing\, and got to talk about topics like remote work\, managing routines and daily struggles\, personal wins and life events\, as well as the latest and greatest marketing trends and how they impact us. \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nAbout the venue\n\n\n\nMonkeys Restaurant in Varna is a vibrant dining destination that seamlessly blends modern flair with a relaxed atmosphere. Located in the heart of the city\, this stylish eatery offers a contemporary menu featuring a mix of international and local flavors. The restaurant’s chic interior combines sleek design elements with cozy\, inviting spaces\, making it perfect for both casual meals and special occasions. \n\n\n\nMonkeys is renowned for its diverse menu\, which includes fresh seafood\, expertly crafted meat dishes\, and delicious vegetarian options. Guests can enjoy a carefully curated selection of wines and creative cocktails\, enhancing their dining experience. The outdoor seating area is particularly popular\, offering a pleasant environment for enjoying meals al fresco\, especially during the warmer months. \n\n\n\nWith its lively ambiance and commitment to quality\, Monkeys Restaurant is a go-to spot for an enjoyable and memorable dining experience in Varna. URL:https://www.womeninmarketing.bg/event/community-dinner-in-varna/ LOCATION:Monkeys Restaurant (Varna)\, Северни Морски Бани\, кап. "Георги Георгиев\, Крайбрежна алея\, Varna\, 9000\, Bulgaria CATEGORIES:Casual Networking ATTACH;FMTTYPE=image/png:https://www.womeninmarketing.bg/wp-content/uploads/2024/08/Event-banners-1.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/Sofia:20240725T190000 DTEND;TZID=Europe/Sofia:20240725T230000 DTSTAMP:20260410T144435 CREATED:20240815T172336Z LAST-MODIFIED:20250808T180851Z UID:384-1721934000-1721948400@www.womeninmarketing.bg SUMMARY:Sofia Networking Dinner #001 Recap: Career Growth and Personal Branding DESCRIPTION:On July 25 at 7:00 PM\, Women in Marketing – Bulgaria hosted its first in-person event\, a private networking dinner at Klubovna. The event featured two speakers\, Vassilena Valchanova and Ana Dinkova\, who discussed advancing careers and personal branding. \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nHere are just some of the feedback notes from our community members\, who attended the event: \n\n\n\nThe most important thing for me was the sense of spontaneity\, the sharing of personal moments and stories that prove you managed to make the ladies feel comfortable\, to be open to crossing the boundaries of standard professional presentations and networking etiquette\, and to share more of their “true selves.” \n\n\n\nAnother woman shared: \n\n\n\nThe organization was good\, with excellent information provided via email\, as well as enough reminders and communication before the event. The speakers were interesting\, and the community was inspiring. I really liked the format\, and I believe it will be very successful in the future. \n\n\n\n \n\n\n\nSpeakers and Lectures\n\n\n Networking Dinner #3 – Plovdiv Networking Dinner #4 – Sofia Networking Dinner #5 – Brighton Plovdiv Networking Dinner #1 Program Sofia Mini-Conference #1 Program Sofia Mini-Conference #2 Sofia Networking Dinner #1 Program 20:0020:30The 4 Stages of Building a Personal Brand20:00 – 20:30 (30 min)Sofia Networking Dinner #1 Program\nDuring the presentation\, Vassilena will briefly outline the four stages of creating an effective personal brand. She will discuss where to start and how to distinguish yourself from other professionals in your field. \n\n\n\nVassilena will also introduce you to practices for creating content that effectively builds your brand without taking up countless hours. \n\n\n\n Attendees will receive worksheets with guiding questions and exercises\, as well as two of the most useful templates Vassilena uses for creating effective content. \n \n\n \n Vassilena Valchanova \n \n \n Marketing Consultant\, Freelance \n \n \n Presented by: Screaming FrogThe Career ‘SELF’: Personal Growth\, Potential\, and Career Path20:30 – 21:00 (30 min)Sofia Networking Dinner #1 Program\nAna will discuss how to combine personal talents\, interests\, and hobbies to build a successful career; ways to identify strengths and weaknesses that will help find the right career path and understand which areas to develop; how to trust yourself and your instincts\, even at the risk of disappointing loved ones\, in order to pursue a career that brings satisfaction and joy\, rather than striving to meet the expectations of others. \n\n\n\nAttendees will also receive some additional Materials\, including a short presentation/PDF with personality assessment tools\, a few coaching tips to assist with decision-making\, and brief guidelines for goal-setting. \n \n\n \n Ana Dinkova \n \n \n PR Lead Europe\, Endava \n \n \n Presented by: Screaming Frog\n\n\nVassilena Valchanova on Personal Branding\n\n\n\nVassilena Valchanova is a seasoned expert in content marketing\, brand positioning\, and copywriting\, with over 15 years of experience. She has worked with SaaS platforms and e-commerce businesses\, helping them refine their marketing strategies and strengthen their brand identities. Vassilena is known for her dual role as both a performer and trainer\, helping clients create sustainable strategies while equipping their teams with the knowledge to carry them forward independently. \n\n\n\nVassy delivered an amazing presentation on the topic “The 4 Stages of Building a Personal Brand”\, where she discussed how to differentiate yourself in your field\, create impactful content efficiently\, and establish a strong personal brand. She provided participants with practical templates and resources to kickstart their branding journey\, ensuring they could implement these strategies with ease. \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nThe reception of Vassy’s lecture was incredible! One person shared: \n\n\n\nVassy is amazing! It was very interesting\, and I definitely learned new things. The topic was crucial for me and directly relevant. So\, I want to thank her for her passion and the way she presented everything. It was very engaging! \n\n\n\nAna Dinkova on Career Growth\n\n\n\nAna Dinkova has 23 years of experience in corporate communications and public relations\, currently serving as the Communications Lead for PR & Media Relations EMEA at Endava. Her career spans roles in leading banks and organizations\, where she developed communication strategies and managed PR initiatives. Ana is also a co-founder of a digital marketing agency and a freelance writer for prominent publications. \n\n\n\nAna delivered a heartfelt tank on the topic “The Career ‘Self’: Personal Growth\, Potential\, and Career Path” focused on aligning personal talents\, interests\, and hobbies with career goals. She emphasized identifying strengths and weaknesses to find the right career path\, and the importance of trusting one’s instincts\, even when it means defying others’ expectations. She also shared resources\, including personality assessment tools\, coaching tips\, and guidelines for effective goal-setting. \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nWe were all amazed by the vulnerability and honesty\, with which Ana delivered her talk. Here’s what one attendee shared after her talk: \n\n\n\nShe was amazing\, inspiring\, and a role model. Kudos! I definitely want to take some of her spirit and energy. \n\n\n\nSponsored by Screaming Frog\n\n\n\nThis event was sponsored by Screaming Frog as a networking dinner sponsor.  \n\n\n\nScreaming Frog 🐸 has recently released Version 20.0 of their SEO crawler\, with features like: Custom JavaScript Snippets\, generative AI features like Crawling with ChatGPT\, Google Gemini\, etc.\, mobile usability audits\, n-gram analysis\, and carbon footprint calculations for web pages. Be sure to support our sponsor and download their crawler today. \n\n\n\n5 Scholarship Seats were funded by Women in Tech SEO\n\n\n\nWe are also very happy to announce that we secured 5 Scholarship Tickets for this event\, purchased by our Scholarship Sponsor – Women in Tech SEO. \n\n\n\nThis allowed five women from the community to attend the event completely free! \n\n\n\nWomen in Tech SEO is the most engaged global community for search marketers. WTS is a support network aimed for women in the Technical SEO (digital marketing) field\, to discuss\, share and learn from each other. It is a space welcoming women in all stages of their careers and life. Sign up to the community today.  \n\n\n\nHosted in the heart of Sofia\n\n\n\nThe private venue offered an exceptional setting for networking\, featuring a unique three-course menu with appetizers and selected wines. After dinner\, attendees enjoyed a cocktail session with refreshing summer drinks. The culinary experience was crafted by Bozhana Katsarova\, winner of ‘MasterChef Bulgaria’. \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n  URL:https://www.womeninmarketing.bg/event/networking-dinner-sofia-career-growth-personal-branding/ LOCATION:Klubovna Private Residence (Sofia)\, Sofia Center\, Krakra St 15\, Sofia\, Sofia-city\, 1504\, Bulgaria CATEGORIES:Networking Dinner ATTACH;FMTTYPE=image/png:https://www.womeninmarketing.bg/wp-content/uploads/2024/08/Wim-bg-event-banner.png ORGANIZER;CN="Women in Marketing - Bulgaria":MAILTO:team@womeninmarketing.bg END:VEVENT END:VCALENDAR