{"id":2788,"date":"2026-07-15T15:20:28","date_gmt":"2026-07-15T12:20:28","guid":{"rendered":"https:\/\/www.womeninmarketing.bg\/speakers\/diana-racheva\/"},"modified":"2026-07-15T15:20:28","modified_gmt":"2026-07-15T12:20:28","slug":"diana-racheva","status":"publish","type":"tec_speaker","link":"https:\/\/www.womeninmarketing.bg\/bg\/speakers\/diana-racheva\/","title":{"rendered":"\u0414\u0438\u0430\u043d\u0430 \u0420\u0430\u0447\u0435\u0432\u0430"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Diana Racheva has over twenty years of experience leading teams, projects, and organizational transformations \u2014 focusing not only on processes and systems, but on people&#8217;s growth through change. As a Scrum Master, Enterprise Agile Coach, and consultant, she works in the areas of continuous improvement, authentic leadership, and organizational transformation, creating cultures where people feel seen, valued, and engaged.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0414\u043d\u0435\u0441 \u0414\u0438\u0430\u043d\u0430 \u0435 \u043f\u0440\u043e\u0444\u0435\u0441\u0438\u043e\u043d\u0430\u043b\u0435\u043d \u043a\u043e\u0443\u0447, \u0441\u0435\u0440\u0442\u0438\u0444\u0438\u0446\u0438\u0440\u0430\u043d \u043e\u0442 Erickson Coaching International, \u043a\u043e\u0439\u0442\u043e \u043f\u043e\u0434\u043a\u0440\u0435\u043f\u044f \u043b\u0438\u0434\u0435\u0440\u0438, \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u0435\u043c\u0430\u0447\u0438 \u0438 \u0435\u043a\u0438\u043f\u0438 \u0434\u0430 \u043d\u0430\u043c\u0435\u0440\u044f\u0442 \u044f\u0441\u043d\u043e\u0442\u0430, \u0432\u044a\u0442\u0440\u0435\u0448\u043d\u0430 \u0445\u0430\u0440\u043c\u043e\u043d\u0438\u044f \u0438 \u0443\u0441\u0442\u043e\u0439\u0447\u0438\u0432 \u0443\u0441\u043f\u0435\u0445 \u0447\u0440\u0435\u0437 \u0441\u044a\u0437\u043d\u0430\u0442\u0435\u043b\u043d\u0438 \u0438 \u0441\u043c\u0435\u043b\u0438 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u044f.<\/p>","protected":false},"excerpt":{"rendered":"<p>Diana Racheva has over twenty years of experience leading teams, projects, and organizational transformations \u2014 focusing not only on processes and systems, but on people&#8217;s growth through change. As a [&hellip;]<\/p>\n","protected":false},"featured_media":2725,"menu_order":0,"template":"","session_group":[],"class_list":["post-2788","tec_speaker","type-tec_speaker","status-publish","has-post-thumbnail","hentry"],"acf":[],"uagb_featured_image_src":{"full":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Diana-Racheva.png",500,500,false],"thumbnail":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Diana-Racheva-150x150.png",150,150,true],"medium":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Diana-Racheva-300x300.png",300,300,true],"medium_large":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Diana-Racheva.png",500,500,false],"large":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Diana-Racheva.png",500,500,false],"course_archive_thumbnail":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Diana-Racheva-100x100.png",100,100,true],"course_single_thumbnail":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Diana-Racheva-100x100.png",100,100,true],"lesson_archive_thumbnail":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Diana-Racheva-100x100.png",100,100,true],"lesson_single_thumbnail":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Diana-Racheva-100x100.png",100,100,true],"1536x1536":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Diana-Racheva.png",500,500,false],"2048x2048":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Diana-Racheva.png",500,500,false],"trp-custom-language-flag":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Diana-Racheva-12x12.png",12,12,true],"authorship-box-avatar":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Diana-Racheva-150x150.png",150,150,true],"authorship-box-related":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Diana-Racheva-70x70.png",70,70,true],"woocommerce_thumbnail":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Diana-Racheva-300x300.png",300,300,true],"woocommerce_single":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Diana-Racheva.png",500,500,false],"woocommerce_gallery_thumbnail":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Diana-Racheva-100x100.png",100,100,true]},"uagb_author_info":{"display_name":"","author_link":"https:\/\/www.womeninmarketing.bg\/bg\/author\/"},"uagb_comment_info":0,"uagb_excerpt":"Diana Racheva has over twenty years of experience leading teams, projects, and organizational transformations \u2014 focusing not only on processes and systems, but on people&#8217;s growth through change. 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