{"id":2783,"date":"2026-07-15T15:20:28","date_gmt":"2026-07-15T12:20:28","guid":{"rendered":"https:\/\/www.womeninmarketing.bg\/speakers\/teodora-ivanova\/"},"modified":"2026-07-15T15:20:28","modified_gmt":"2026-07-15T12:20:28","slug":"teodora-ivanova","status":"publish","type":"tec_speaker","link":"https:\/\/www.womeninmarketing.bg\/bg\/speakers\/teodora-ivanova\/","title":{"rendered":"\u0422\u0435\u043e\u0434\u043e\u0440\u0430 \u0418\u0432\u0430\u043d\u043e\u0432\u0430"},"content":{"rendered":"<p class=\"wp-block-paragraph\">They say the best marketers are those who have lived a few different lives, and Teodora is living proof. After studying Advertising &#038; Marketing Communications in Stuttgart, she spent years working across customer service, project management, business coaching, and event management before returning to her first love: marketing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This &#8220;scenic route&#8221; gave her a rare 360-degree understanding of customer psychology, execution, and human growth \u2014 something she now brings into her work as Co-founder and CMO of Skillsome, where she applies marketing not just as a growth function, but as a tool for behavior change: closing the gap between what schools teach and what real life demands.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Teodora brings a multidisciplinary and human-centered perspective to the stage, making her a distinctive voice at the intersection of marketing, education, and business.<\/p>","protected":false},"excerpt":{"rendered":"<p>They say the best marketers are those who have lived a few different lives, and Teodora is living proof. After studying Advertising &#038; Marketing Communications in Stuttgart, she spent years [&hellip;]<\/p>\n","protected":false},"featured_media":2716,"menu_order":0,"template":"","session_group":[],"class_list":["post-2783","tec_speaker","type-tec_speaker","status-publish","has-post-thumbnail","hentry"],"acf":[],"uagb_featured_image_src":{"full":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Teodora-Ivanova.png",500,500,false],"thumbnail":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Teodora-Ivanova-150x150.png",150,150,true],"medium":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Teodora-Ivanova-300x300.png",300,300,true],"medium_large":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Teodora-Ivanova.png",500,500,false],"large":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Teodora-Ivanova.png",500,500,false],"course_archive_thumbnail":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Teodora-Ivanova-100x100.png",100,100,true],"course_single_thumbnail":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Teodora-Ivanova-100x100.png",100,100,true],"lesson_archive_thumbnail":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Teodora-Ivanova-100x100.png",100,100,true],"lesson_single_thumbnail":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Teodora-Ivanova-100x100.png",100,100,true],"1536x1536":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Teodora-Ivanova.png",500,500,false],"2048x2048":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Teodora-Ivanova.png",500,500,false],"trp-custom-language-flag":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Teodora-Ivanova-12x12.png",12,12,true],"authorship-box-avatar":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Teodora-Ivanova-150x150.png",150,150,true],"authorship-box-related":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Teodora-Ivanova-70x70.png",70,70,true],"woocommerce_thumbnail":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Teodora-Ivanova-300x300.png",300,300,true],"woocommerce_single":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Teodora-Ivanova.png",500,500,false],"woocommerce_gallery_thumbnail":["https:\/\/www.womeninmarketing.bg\/wp-content\/uploads\/2026\/07\/Teodora-Ivanova-100x100.png",100,100,true]},"uagb_author_info":{"display_name":"","author_link":"https:\/\/www.womeninmarketing.bg\/bg\/author\/"},"uagb_comment_info":0,"uagb_excerpt":"They say the best marketers are those who have lived a few different lives, and Teodora is living proof. After studying Advertising &#038; Marketing Communications in Stuttgart, she spent years [&hellip;]","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.womeninmarketing.bg\/bg\/wp-json\/wp\/v2\/speakers\/2783","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.womeninmarketing.bg\/bg\/wp-json\/wp\/v2\/speakers"}],"about":[{"href":"https:\/\/www.womeninmarketing.bg\/bg\/wp-json\/wp\/v2\/types\/tec_speaker"}],"version-history":[{"count":0,"href":"https:\/\/www.womeninmarketing.bg\/bg\/wp-json\/wp\/v2\/speakers\/2783\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.womeninmarketing.bg\/bg\/wp-json\/wp\/v2\/media\/2716"}],"wp:attachment":[{"href":"https:\/\/www.womeninmarketing.bg\/bg\/wp-json\/wp\/v2\/media?parent=2783"}],"wp:term":[{"taxonomy":"tec_group","embeddable":true,"href":"https:\/\/www.womeninmarketing.bg\/bg\/wp-json\/wp\/v2\/session_group?post=2783"}],"curies":[{"name":"\u0440\u0430\u0431\u043e\u0442\u043d\u0430 \u0441\u0440\u0435\u0449\u0430","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}