{"id":1789,"date":"2025-09-30T17:21:04","date_gmt":"2025-09-30T14:21:04","guid":{"rendered":"https:\/\/www.womeninmarketing.bg\/?post_type=tec_speaker&#038;p=1789"},"modified":"2025-09-30T17:21:20","modified_gmt":"2025-09-30T14:21:20","slug":"petya-terzieva","status":"publish","type":"tec_speaker","link":"https:\/\/www.womeninmarketing.bg\/bg\/speakers\/petya-terzieva\/","title":{"rendered":"\u041f\u0435\u0442\u044f \u0422\u0435\u0440\u0437\u0438\u0435\u0432\u0430"},"content":{"rendered":"<p>\u041f\u0435\u0442\u044f \u0422\u0435\u0440\u0437\u0438\u0435\u0432\u0430 \u0435 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u043b\u0438\u0434\u0435\u0440 \u0441 \u043d\u0430\u0434 20 \u0433\u043e\u0434\u0438\u043d\u0438 \u043e\u043f\u0438\u0442 \u0432 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u044f \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433, \u043a\u043e\u0440\u043f\u043e\u0440\u0430\u0442\u0438\u0432\u043d\u0438\u0442\u0435 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\u0438 NetInfo, \u0430 \u043f\u043e-\u043a\u044a\u0441\u043d\u043e \u0437\u0430\u0435\u043c\u0430 \u043f\u043e\u0437\u0438\u0446\u0438\u044f\u0442\u0430 \u0413\u043b\u0430\u0432\u0435\u043d \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440 \u201e\u041f\u0440\u043e\u0434\u0430\u0436\u0431\u0438 \u0438 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u201c \u0432 ZEPTER International Bulgaria. \u041a\u0430\u0440\u0438\u0435\u0440\u0430\u0442\u0430 \u045d \u0437\u0430\u043f\u043e\u0447\u0432\u0430 \u0432 Young &amp; Rubicam \u0438 Balkan News Corporation, \u043a\u043e\u0435\u0442\u043e \u045d \u0434\u0430\u0432\u0430 \u0446\u044f\u043b\u043e\u0441\u0442\u0435\u043d 360-\u0433\u0440\u0430\u0434\u0443\u0441\u043e\u0432 \u043f\u043e\u0433\u043b\u0435\u0434 \u2013 \u043e\u0442 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u043e \u043f\u043b\u0430\u043d\u0438\u0440\u0430\u043d\u0435 \u0434\u043e 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\u0441\u0442\u0440\u0430\u043d\u0430\u0442\u0430, \u043e\u0431\u0435\u0434\u0438\u043d\u0438\u043b\u0430 \u0445\u0438\u043b\u044f\u0434\u0438 \u0434\u043e\u0431\u0440\u043e\u0432\u043e\u043b\u0446\u0438 \u0438 \u201eNOVA \u043f\u043e\u0434\u043a\u0440\u0435\u043f\u044f \u0431\u044a\u043b\u0433\u0430\u0440\u0441\u043a\u043e\u0442\u043e \u043a\u0438\u043d\u043e\u201c \u2013 \u0434\u044a\u043b\u0433\u043e\u0441\u0440\u043e\u0447\u043d\u0430 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044f \u0432 \u043f\u043e\u0434\u043a\u0440\u0435\u043f\u0430 \u043d\u0430 \u0440\u043e\u0434\u043d\u0430\u0442\u0430 \u0444\u0438\u043b\u043c\u043e\u0432\u0430 \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044f.<\/p>","protected":false},"excerpt":{"rendered":"<p>Petya Terzieva is a marketing leader with over 20 years of experience in strategic marketing, corporate communications, brand building, and delivering sustainable commercial growth across the media, consumer, and fintech 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