{"id":2903,"date":"2026-08-01T14:39:13","date_gmt":"2026-08-01T11:39:13","guid":{"rendered":"https:\/\/www.womeninmarketing.bg\/sessions\/building-trust-for-minds-that-never-met-you\/"},"modified":"2026-08-01T14:39:13","modified_gmt":"2026-08-01T11:39:13","slug":"building-trust-for-minds-that-never-met-you","status":"publish","type":"tec_session","link":"https:\/\/www.womeninmarketing.bg\/bg\/sessions\/building-trust-for-minds-that-never-met-you\/","title":{"rendered":"Building Trust for Minds That Never Met You: Knowledge Graphs &#038; Ontologies for AI Systems"},"content":{"rendered":"<p class=\"wp-block-paragraph\">AI systems don&#8217;t build trust the way people do. They have no shared history, only whatever evidence is put in front of them, in a form they can process. This session looks at what that really means: why a strong reputation carries no weight with a machine, why visible contradictions can make a brand more believable rather than less, and how knowledge graphs and ontologies work as the real infrastructure behind being understood by something that has no memory of you.<\/p>","protected":false},"excerpt":{"rendered":"<p>AI systems don&#8217;t build trust the way people do. They have no shared history, only whatever evidence is put in front of them, in a form they can process. This [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"template":"","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","_swt_meta_header_display":false,"_swt_meta_footer_display":false,"_swt_meta_site_title_display":false,"_swt_meta_sticky_header":false,"_swt_meta_transparent_header":false,"_wp_convertkit_post_meta":{"form":"-1","landing_page":"0","tag":"0","restrict_content":"0"},"_EventAllDay":false,"_EventTimezone":"","_EventStartDate":"","_EventEndDate":"","_EventStartDateUTC":"","_EventEndDateUTC":"","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"","_EventCurrencyCode":"","_EventCurrencyPosition":"","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":"","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"wimbg_session_event":2898,"footnotes":""},"session_track":[],"session_location":[],"class_list":["post-2903","tec_session","type-tec_session","status-publish","hentry"],"acf":[],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"course_archive_thumbnail":false,"course_single_thumbnail":false,"lesson_archive_thumbnail":false,"lesson_single_thumbnail":false,"1536x1536":false,"2048x2048":false,"trp-custom-language-flag":false,"authorship-box-avatar":false,"authorship-box-related":false,"woocommerce_thumbnail":false,"woocommerce_single":false,"woocommerce_gallery_thumbnail":false},"uagb_author_info":{"display_name":"","author_link":"https:\/\/www.womeninmarketing.bg\/bg\/author\/"},"uagb_comment_info":0,"uagb_excerpt":"AI systems don&#8217;t build trust the way people do. They have no shared history, only whatever evidence is put in front of them, in a form they can process. This [&hellip;]","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.womeninmarketing.bg\/bg\/wp-json\/wp\/v2\/sessions\/2903","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.womeninmarketing.bg\/bg\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/www.womeninmarketing.bg\/bg\/wp-json\/wp\/v2\/types\/tec_session"}],"version-history":[{"count":0,"href":"https:\/\/www.womeninmarketing.bg\/bg\/wp-json\/wp\/v2\/sessions\/2903\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.womeninmarketing.bg\/bg\/wp-json\/wp\/v2\/media?parent=2903"}],"wp:term":[{"taxonomy":"tec_track","embeddable":true,"href":"https:\/\/www.womeninmarketing.bg\/bg\/wp-json\/wp\/v2\/session_track?post=2903"},{"taxonomy":"tec_location","embeddable":true,"href":"https:\/\/www.womeninmarketing.bg\/bg\/wp-json\/wp\/v2\/session_location?post=2903"}],"curies":[{"name":"\u0440\u0430\u0431\u043e\u0442\u043d\u0430 \u0441\u0440\u0435\u0449\u0430","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}