Teodora Ivanova
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Teodora Ivanova

Co-founder & CMO · Skillsome

They say the best marketers are those who have lived a few different lives, and Teodora is living proof. After studying Advertising & Marketing Communications in Stuttgart, she spent years working across customer service, project management, business coaching, and event management before returning to her first love: marketing.

This “scenic route” gave her a rare 360-degree understanding of customer psychology, execution, and human growth — something she now brings into her work as Co-founder and CMO of Skillsome, where she applies marketing not just as a growth function, but as a tool for behavior change: closing the gap between what schools teach and what real life demands.

Teodora brings a multidisciplinary and human-centered perspective to the stage, making her a distinctive voice at the intersection of marketing, education, and business.

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